Hey there, I'm Ryssa and I founded the R lifestyle co. in 2021. I've always wanted to build a brand with a meaningful purpose. The R lifestyle co. is all about reminding girls and women that they deserve unconditional love, no matter what. We're bombarded with societal standards telling us how to look, act, feel, and think, but my goal is to drown out that noise. With R lifestyle co., I want to support and reinforce the understanding of our beauty, strength, and capabilities. Let's build each other up, strive for our goals, and become who we truly want to be.
When I started R lifestyle co, I offered a range of beauty and wellness products including organic body butter, oils, sugar scrubs, vegan candles, and soaps, giving back a portion of my sales to women-centred charities. But as my private marketing consulting business began to take off, I found it hard to keep up with crafting these products. I realized that my true passion lies in the consulting side, and I wanted to focus on growing it. That's when I made the decision to transform R lifestyle co into the philanthropic arm. Now, I'm able to continue pursuing my passion and make a positive impact through charitable initiatives.
From organizing charity drives and fundraisers to providing highly affordable marketing/campaign services to women-centred charities, I'm wholeheartedly committed to making a difference in the lives of women in our community.
If you share the same passion for this cause, I invite you to join me on this journey and find ways to get involved! Let's work together!
Ryssa Alarcon, B.Comm, MBA Student
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